Orange is vibrant. It’s hot, healthy, fruity and engaging – but it can be abrasive and crass. It’s a polarizing color. People either love it or detest it.
Red is the color of extremes. It’s the color of passionate love, seduction, violence, danger, anger, and adventure. Our prehistoric ancestors saw red as the color of fire and blood – energy and primal life forces – and most of red’s symbolism today arises from its powerful associations in the past.
Blue represents the healing nature of water and the power of stormy seas. It’s what separates bodies of land from one another, and it’s a marker of loyalty and fidelity. Like many colors, our response to the color blue is complex and sometimes even contradictory.